Breakout vocalist, songwriter, and performer MAX joins forces with JAY of ENHYPEN for the electrifying new single “LOVE INSANE,” crafting a playful summer anthem destined to captivate listeners worldwide. This collaboration arrives amid a phenomenal year for MAX, fresh off his sold-out U.S. headline tour supporting his acclaimed 2024 album LOVE IN STEREO. Following genre-defying releases and viral moments, MAX reunites with the K-pop sphere through this highly anticipated track. Released via Hundred Days Records, “LOVE INSANE” marks MAX’s first offering since his latest album and signifies a major global crossover moment, uniting two powerhouse artists renowned for magnetic stage presence and innovative sound.
The high-energy, emotionally charged anthem merges MAX’s soulful vocals with Jay’s smooth delivery and star power, evolving MAX’s sonic identity with punchy basslines and hypnotic melodies that linger beyond the first listen. MAX’s momentum surges following a sold-out global tour across North America, Asia, and Europe—from electrifying sets at Lollapalooza and iHeartRadio Music Festival to intimate theaters filled with devoted fans. His reputation as a captivating live performer solidifies through stops in Tokyo, Seoul, and London, strengthening ties with international audiences.
“Love Insane” follows MAX’s 2024 album LOVE IN STEREO, featuring Platinum/Gold singles like “Stupid In Love (feat. HUH YUNJIN of LE SSERAFIM),” “Butterflies,” and “It’s You,” collectively amassing over 500 million streams. Jay’s feature underscores his expanding global influence beyond ENHYPEN—one of K-pop’s most successful groups—bringing a devoted fanbase and distinctive artistry that complements MAX’s expressive style. This collaboration reflects MAX’s ongoing embrace of K-pop, following past partnerships with SUGA of BTS on “Blueberry Eyes” and HUH YUNJIN on “Stupid In Love.” With “Love Insane,” MAX ventures into bold creative territory while celebrating global pop culture.
The track heralds MAX’s most confident, unfiltered work yet, blending his signature aesthetic with fresh international inspirations. A surreal music video starring both artists premieres alongside the single on July 18. “Love Insane” is now available on all major streaming platforms.
Rome is a freelance writer and photographer. He brings a fresh perspective to the indie music scene and highlights emerging artists and underground movements. His writing style is drawn from personal experiences and a deep love for the art form.