Gen-Z sensation Alex Warren and BLACKPINK’s global icon ROSÉ have unleashed their highly anticipated collaborative single, “On My Mind”, via Warner Records. The haunting folk-pop ballad, characterized by acoustic guitar, horns, and kick drums, explores nostalgic yearning and emotional distance, with ROSÉ’s “delicate, emotive vocals” blending seamlessly with Warren’s “rich tone”. The track serves as the final pre-release from Warren’s debut album You’ll Be Alright, Kid, dropping July 18.
The Collaboration: A Masterclass in Strategic Teasing
- 💥 Viral Build-Up: Warren first teased the collab on TikTok June 18, captioning “I promise you won’t guess who’s featuring…” as ROSÉ peeked into the frame. Her cheeky comment—“can somebody tell me who that is?”—ignited fan frenzy.
- 🎬 Creative Visuals: The Colin Tilley-directed video uses ingenious transitions to merge separately filmed scenes—Warren peers into a dollhouse revealing ROSÉ inside; split screens frame them as neighbors divided by a wall.
ROSÉ’s Landmark Year
- Historic Charts: Following her No. 3 Billboard Hot 100 hit “APT.” with Bruno Mars (making her 2025’s first female K-pop soloist in the Top 5), ROSÉ reunites with BLACKPINK for their ‘DEADLINE’ World Tour, launching July 5 in South Korea with Philippines dates November 22–23.
- Artistic Versatility: Shifting from Bruno Mars’ R&B to Warren’s folk-rock, she cements her status as a genre-fluid collaborator.
Alex Warren’s Meteoric Ascent
- Record-Breaking Streak: His smash “Ordinary” spent 11 weeks at UK No. 1 (longest run for a US male soloist since 1965) and 5 weeks atop Billboard’s Global 200. It also crowned the Billboard Hot 100 for 3 consecutive weeks—2024’s first male soloist to debut at No. 1.
- TikTok Dominance: The track spurred 659K user videos and amassed 575M+ Spotify streams, driving Warren’s career streams past 2.4 billion.
- Sold-Out Tours: His 62-date ‘Cheaper Than Therapy Tour’ includes stops at Lollapalooza and Bonnaroo, with a Dublin show July 17.
You’ll Be Alright, Kid: A Double Album of Healing
Curated as a two-part journey:
- Disc 1 (New Tracks): Features the ROSÉ collab, Jelly Roll duet “Bloodline” (highest global Spotify debut May 23 with 3M streams), and Warren’s signature anthems like “Eternity” and “The Outside”.
- Disc 2 (Chapter 1 Redux): Includes fan favorites like “Carry You Home”, reframing grief into resilience.
Co-written with Cal Shapiro and Mags Duval, and produced by Adam Yaron, the album embodies Warren’s ethos: “Healing is messy, but you’ll be alright”.
Global Impact
- “On My Mind” debuted with 1.49M global Spotify streams, hitting No. 1 on iTunes in 15 countries.
- ROSÉ’s Power: The collab marks her second major team-up in 2025, proving her cross-genre appeal extends beyond K-pop.
Stream “On My Mind”: Here
Pre-order Album: Here
Watch Video: Here
“On My Mind” credits: Written by Warren, ROSÉ, Alexander Izquierdo, John Ryan, Joshua Coleman; Produced by Ammo & John Ryan.
Rome is a freelance writer and photographer. He brings a fresh perspective to the indie music scene and highlights emerging artists and underground movements. His writing style is drawn from personal experiences and a deep love for the art form.